Kiddopia

Kiddopia is a fun learning app for preschool-aged kids. The company’s founders came to Mod Op (where I work) for a rebrand and 360 campaign that would help them stand out in the crowded learning app space.

We created a brand strategy and messaging platform that highlighted the endless possibilities for fun and imaginative playtime the app offers. Starting with a new tagline, “Where Little Worlds Get Bigger,” the Mod Op team concepted and produced a campaign that encompassed a series of broadcast spots, digital ads, social assets, radio and podcast ads, direct mailers, as well as a refreshed logo and visual branding.